Gearburn
21 Nov, 2014 6:40 am CAT
Gearburn’s 2014 Christmas gift guide to trendy gizmos and gadgets
Mobile
21 Nov, 2014 6:36 am CAT
13 companies doing really innovative things on mobile
2014 fifa world cup
10 Jun, 2014 6:15 am CAT
The ultimate guide to enjoying Fifa World Cup 2014 online [Video]
Content trickery will only alienate your audience
By Andre Steenkamp
Advertising & Marketing

Ventureburn

Your startup is up and running, now what? The one question you need to remember

Question A startup is like an infant: it keeps you awake from early in the morning, until late at night. An established business is when your kid is all grown up, left the house and now you can finally go and get a real holiday! But what about the transition between startup and a proper business, what about those awkward teenage years? Well, the good news is that the hardest part is probably behind you, you’ve got a product that the ...

Startup Watch

Got a startup?

Apple, Google, Facebook: most of the big names in tech have fairly humble origins.

Think you've got the next big idea? Tell us all about it and we could feature your startup. Just fill out our questionnaire.

Go on..it's the first step to fame, riches, and global domination.

[ View more Startups ]

General

50 young Africans who could totally transform the continent

Future-Africa-awards The fact that more than half of Africa's population is under the age of 25 is often cited as one of the things in its favour going forward. With seven of the world's top ten fastest growing economies on the continent, it does however mean that there's some serious pressure on Africa's young people. It is they who are expected to change the world's perception of the continent and to turn that growth into real prosperity. Read more on Ventureburn.

Advertising & Marketing

Here’s why you should pay as much attention to your own brand as your company’s

Building a brand Brand consistency -- in the long term - ensures consistent business and career growth. Very often business owners steer clear of focusing on their personal brand, as they do not like the spotlight. The instinctive focus is on the PR and marketing activities to meet business objectives, highlighting their company's services and successes. However, it’s not that easy to divorce the personal brand of a business owner from the brand of their business, especially if they are a small-business owner. As ...

Infographic, Social media

Triple your Instagram following with these simple steps [Infographic]

instagram Instagram has come a long way from being the glorified breakfast image board it once was. As a result, it's now fairly tricky for croissant-loving novices to cultivate their online presence. Not only is it difficult to garner a reliable following, it's pretty difficult to juggle between pandering to those who follow you and posting what you enjoy. "Will my followers enjoy pictures of my lunch everyday?" is probably something that gets pondered by Instagram users often. While Instagram can be a fruitful ...

Africa, Google

One of Google X’s Project Loon balloons crashes in the Karoo

Planet Loon balloon A Karoo farmer has stumbled upon a Planet Loon balloon that crashed on his farm. Beeld reported yesterday that Urbanus Botha, a farmer in the Karoo, a vast semi-arid region in the South African interior, at first thought it was a weather balloon from the nearby weather station at De Aar. Botha called the weather station but nobody answered, so he devised another use for it. He put it in his pickup truck as he thought it could come in handy because he was in the ...

Featured authors

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Twitter

Twitter now lets you share tweets via DM

Twitter_logo_blue Ever wanted to show someone on Twitter a tweet without the rest of your followers seeing it? Well, if you have their email address you've always been able to, but now you can DM it to them on Twitter too. The feature comes as part of the latest update to the social media network and is available on iOS, Android, Twitter for web and Tweetdeck. Read more: Twitter confirms it’s testing a ‘buy now’ button If you want to share a ...

Africa, General

Orange wants to bridge SA’s digital divide with free WiFi initiative

Orange smart city Free WiFi services seem to be proliferating in South Africa, with startups like Project Isizwe and telecoms like Orange stepping up to connect the country's citizens. French telecommunications service provider Orange, in partnership with the City of Cape Town, is planning to launch its new Orange WiFi service, which will be offered to people living in Khayelitsha and Mitchells Plain. The partnership was announced earlier today at an official address by the Mayor of the City of Cape Town. Khayelitsha and Mitchell’s Plain were ...

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